Kaitohutohu Whakatairanga | Marketing Adviser

• Have you been looking for a fixed-term, full-time opportunity for 6 months?
• Can you communicate effectively and deliver plain English content for diverse channels?
• Do you have four years of proven experience in a professional marketing or content role?

Mō Te Herenga Waka - About Our University

Te Herenga Waka - Victoria University of Wellington is a global-civic university with our marae at our heart. This iho draws off our heritage and is further defined by our tūrangawaewae, in particular Wellington, Aotearoa, and the Asia-Pacific, all of which are expressed in our position as Aotearoa New Zealand's globally ranked capital city university.

Kōrero mō te tūranga - About the role

Te Herenga Waka - Victoria University of Wellington is currently recruiting a Kaitohutohu Whakatairanga - Marketing Adviser to join the University’s marketing team on a fixed-term, full-time basis for 6 months. The role will be responsible for planning and delivering content for marketing channels, including campaigns and social media, that positively positions the University in the minds of future students, including both undergraduate and postgraduate.

Key responsibilities:

• Work closely with the Content and Campaigns Manager and Senior Marketing Adviser to deliver an annual schedule of domestic student recruitment campaigns.
• Work with external and in-house photographers and videographers to commission and produce high quality visual content.
• Draft headlines and supporting copy for advertising and brief the University’s in-house Design team on required campaign assets.
• Produce additional campaign content as required for each campaign, including content for email marketing, campaign landing pages, and the University website.
• Work with the University’s team of student content creators to plan and create engaging and authentic content for key social media channels, including TikTok and Instagram.
• Monitor the performance of social media content and make recommendations on which content should be promoted as part of the University’s paid social media campaigns.

Ō pūmanawa - About you

You will:

• Be a motivated, customer-focused individual who can take the initiative, provide excellent marketing and communications advice and support to colleagues and teams.
• Thrive in this role with an excellent manner with people, an ability to influence and manage multiple priorities, strong attention to detail, and self-management skills.
• Be a highly organised self-starter and natural relationship builder, who relishes working autonomously as well as contributing positively to a high performing team.
• Need effective time management and forward planning to balance meeting deadlines and maintain a high standard of service to both students and staff.
• Have the ability to remain calm under pressure and thrive working with a diverse range of stakeholders. 

Key requirements:

• Appropriate tertiary qualifications in marketing or a related discipline.
• At least four years of proven experience in a professional marketing or content role.
• Proven ability to communicate effectively and deliver plain English content for diverse channels.
• Flexibility and clear understanding of audience: Ability to create and adapt content for marketing purposes for diverse stakeholders.
• Previous experience project managing marketing campaigns.
• Previous experience in creating content for social media channels.
• Proven ability of taking the initiative and working independently and collaboratively in a fast-paced environment.

Ētahi kōrero hai āwhina i a koe - Why you should join our team

We offer an interesting, fast-paced, and challenging workplace. You will be part of a professional and supportive team where there is a focus on learning, new experiences, and professional development.

Role Description

Close Date for Vacancy: 17 July 2024.

Contact Details for Vacancy: If you have any questions regarding this role, please get in touch with James Rossington (james.rossington@vuw.ac.nz). But applicants should follow all steps listed below.

Important - Application Steps and information

Download and complete the University Application Form, please include the position title and reference number (Kaitohutohu Whakatairanga - Marketing Adviser, #1641). Then, please combine your cover letter, CV, and the University Application Form into a single file (preferably in pdf format). Click Apply and follow the process to enter your contact details and attach your combined file (CV, cover letter and the University application form) using the “CV/Resume” button.

If you are unable to combine your documents or have further supporting documents, please email these to erecruit@vuw.ac.nz stating the reference number and position title from the advert in the subject line.